Saturday, April 24, 2021

Youtubers In Sri Lanka



You tube is an open platform to present skills, market your products, educate people with knowledge and give messages etc. Who are these YouTubers and do we need them? Why they are important?
 Most recently this 'Youtuber' concept became viral in Sri Lanka. When comparing to Sri Lanka there are  various types of Sri Lankan YouTubers. For example there are technological experts, travel vloggers, social reviewers , artists , gaming experts & content creators including comedy artists. 
As YouTube is also a social media in present it became one of the fastest network where audience can find facts in both audio and visual mode. 
But who are these people called "YouTubers" simply they are the people who uploads videos to YouTube. According to Sri Lankan context most of the  YouTube channels  and YouTubers are trash because of the competition for viewers and subscribers. There are unwritten but famous  ways to become popular in YouTube industry - that are share gossips about some celebrity or public figure including their private life, market poor people, double meaning talks, naked/half naked videos etc.
But luckily in Sri Lanka there are so many influential YouTubers who share technological facts, motivational thoughts, beauty hacks, social reviews and even humor.    
But why these people important. This can be addressed by several point of views. As most of YouTubers are engaging in a rat race to gain viewers, subscribers they try to publish any sort of a video though it isn't useful or authentic. YouTuber can build a character as well as kill a character. The best example is the famous Sri Lankan YouTubers Wasthi Production' in their early stage without sophisticated technological sources they brought out real humor but comparing to now they they include so many thing by spending much money they lacks the quality of the videos and decency with zero creativity. But as soon as they upload a video millions of subscribers watch it comment on it saying it's bad. But it doesn't matter for them they build a brand they need viewers to get advertisements. This is not only for them most of Sri Lankan YouTubers are same. As they wanted to reach in trending list just upload some facts on burning social issue without having proper knowledge. because that a wrong message can be spread through out the world. And most commonly Sri Lankan YouTubers tend to market poor innocent people's life stories to gain viewers. 
As this is an open space the audience should use the platform by being intelligent because as mentioned both good and bad exist. The viewers can subscribe what needed and not to give popularity to useless channels and embrace the quality stuff, but the trash also needed to clarify and understand what is good.                                    
 
 

2 comments:

  1. I do agree with your end note, because it's the audience that should decide on what is worth watching and what is unhealthy for the society. And the other logic I would like to share is that the list of trending youtubers and YouTube channels show the status of a particular society.

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  2. I also agree with you that the audience should select what is right and what is wrong. We see that YouTubers tend to increase the viewers by adding unnecessary or various irrelevant things in their work.youtube has become a platform to earn money and most of the people in modern society take this as their job. I think it is better to use YouTube only for good side.

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